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Nomad
Branding. Packaging. Experience.
A travelling coffee concept mapped as an illustrated world, from truck livery to cups that read like postcards.
Our work
Brands we’ve shaped and experiences we’ve brought to life.
Rayahen Roastery
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Rayahen Roastery
Branding. Interior. Experience.
The roasting room turned into a brand — bare timber, brass and stainless staged around the slow craft of extraction.
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Rayahen Coffee House
Branding. Interior. Experience.
The daytime counterpart to the roastery: softer light, domestic materials and seating tuned for long mornings.
Boulevard Al Jazeera
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Boulevard Al Jazeera
Branding. Interior.
A waterfront promenade given one calm language, with wayfinding written for long walks along the river.
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Baghdad Island
Destination Branding. Wayfinding. Experience.
A destination identity drawn from the curve of the Tigris, reconnecting Baghdad to its riverside cultural island.
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Semiramis
Branding. Interior.
Hanging-garden references distilled into a restrained hospitality identity and an interior of green, stone and shade.
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Dokaneh
Interior. Branding. Experience.
A neighbourhood food market rebuilt as a modular hub — fixtures, wayfinding and a confident wordmark in one kit.
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Molana
Branding. Interior. UX.
A custom Arabic wordmark drawn from manuscript calligraphy, extended into ink, paper and warm gold across the venue.
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Hareer
Interior. Branding. Experience.
Silk translated into space: arches, hand-painted tiles and layered texture retelling the old city as a dining room.
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Calzoneee
Branding. Packaging. Interior. Experience.
A loud, character-driven pizza brand where signage, boxes and the counter itself all play the same joke well.
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Pistache d'Alep
Branding. Interior. Experience.
A tribute to the Aleppo pistachio — warm stone, soft greens and quiet craft framing a single ingredient as hero.
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Children’s Clinics
Branding. Interior.
A pediatric clinic where the clinical is hidden where it should be, and wayfinding is scaled for parent and child.
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Meliora
Branding. Interior. Retail Experience.
A textile house whose identity behaves like a well-made seam — barely there, precisely placed, from tag to showroom.
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Fabs by Elite
Branding. Interior. Retail Experience.
A fabric retailer restaged so the roll itself is the display — modular racking and a brand that steps back from colour.
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Classi
Branding. Interior. Showroom.
A furniture house where quiet modernism meets warm, tactile material — showroom sequencing built around single pieces.
